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When Coding Isn't Enough

AI is eating into the value of "just coding", so what do you do about it? Colleen and Joe talk through how they're each adapting: AI-enabled services, getting more strategic with clients, and actually understanding what non-tech businesses need (not just what they say they want).


AI is eating into the value of "just coding", so what do you do about it? Colleen and Joe talk through how they're each adapting: AI-enabled services, getting more strategic with clients, and actually understanding what non-tech businesses need (not just what they say they want). Plus: cold outreach experiments, product ideas, and some financial housekeeping.

Takeaways:

  • When coding becomes commoditized, strategy becomes the differentiator
  • Cold outreach isn't dead
  • The best opportunities come from understanding the business problem, not just the technical one

Chapters:

  • 00:00 Adapting to AI eating our lunch
  • 06:33 Cold outreach and building in public
  • 16:25 What non-tech businesses actually need from us